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All Products

New Launches & Offers

New Launches & Offers

Breakfast

Breakfast

Protein

Protein

Muesli

Muesli

Bars

Bars

Li'l Ones

YogaBaby

Dry Fruits & Seeds

Dry Fruits & Seeds

Oats & Quinoa

Oats & Quinoa

Fall in love with the Yoga way of life 🧘 Practice Yum-asana every day 🧘 All aboard the Yum Express 🧘Om Nom Nom Yum
Fall in love with the Yoga way of life 🧘 Practice Yum-asana every day 🧘 All aboard the Yum Express 🧘Om Nom Nom Yum
Fall in love with the Yoga way of life 🧘 Practice Yum-asana every day 🧘 All aboard the Yum Express 🧘Om Nom Nom Yum
Fall in love with the Yoga way of life 🧘 Practice Yum-asana every day 🧘 All aboard the Yum Express 🧘Om Nom Nom Yum
Fall in love with the Yoga way of life 🧘 Practice Yum-asana every day 🧘 All aboard the Yum Express 🧘Om Nom Nom Yum
Fall in love with the Yoga way of life 🧘 Practice Yum-asana every day 🧘 All aboard the Yum Express 🧘Om Nom Nom Yum

A DISCOGRAPHY of YUMMINESS

From crunch rock (crunchy corn flakes) to smooth jazz (silky peanut butter), discover lip-smacking food that’ll make your taste buds sing!

Gluten Free
Nutritionally Balanced
No Added Preservatives
  • Variety Pack 10g Protein Bar Box (Pack of 6)

    Variety Pack 10g Protein Bar Box (Pack of 6)

    When you love eating healthy, but also love brownies.
    Rs. 449.00
    Rs. 450.00 Rs. 449.00
    Rs. 1.50 g
    Sale
  • 100% Rolled Oats 1kg

    100% Rolled Oats 1kg

    Take your breakfast to the next level, overnight!
    Rs. 466.00
    Rs. 490.00 Rs. 466.00
    Rs. 1.17 g
    Sale
  • Variety Pack Breakfast Bar Box (Pack of 6)

    Variety Pack Breakfast Bar Box (Pack of 6)

    Name a better flavour combo, we’ll wait!
    Rs. 290.00
    Rs. 359.00 Rs. 290.00
    Rs. 0.97 g
    Sale
  • Apricot Fig Breakfast Bar (Pack of 6)

    Apricot Fig Breakfast Bar (Pack of 6)

    A quick fruity fix for people who’re too busy for breakfast.
    Rs. 290.00
    Rs. 359.00 Rs. 290.00
    Rs. 0.97 g
    Sold out

You’ll definitely love this!

Bars

Balanced, wholesome, and made with the cleanest ingredients – they're (probably) the most advanced bars in town!

Let's Explore!
Li'l Ones

We took the most nutritious ancient grains and turned them into the most wholesome treats for your li’l ones! Now, that’s ‘babylicious’

Let's Explore!
Oats & Quinoa

When it comes to our range of oats, we can’t help but gloat. Chocolatey, nutty, spicy, whole-grainy, it’s simply delightful! No wonder you keep coming back for more!

Let's Explore!
  • Dark Chocolate Pancake Mix, 150g

    Dark Chocolate Pancake Mix, 150g

    Who said you can't eat pancakes everyday?
    Rs. 143.00
    Rs. 150.00 Rs. 143.00
    Rs. 0.95 g
    Sale
  • High Protein Muesli Choco Almond 850g

    High Protein Muesli Choco Almond 850g

    When we say 21g protein, we mean it.
    From Rs. 375.00
    Rs. 395.00 From Rs. 375.00
    Rs. 0.89 g
    Sale
  • Variety Pack Energy Bar (Pack of 10)

    Variety Pack Energy Bar (Pack of 10)

    Unadulterated energy, in every bite.
    Rs. 399.00
    Rs. 499.00 Rs. 399.00
    Rs. 1.75 g
    Sale
  • Fruits Nuts & Seeds Muesli 700g

    Fruits Nuts & Seeds Muesli 700g

    Just a lotta fruits, nuts, seeds, and whole grains. Wholesome innit?
    Rs. 499.00
    Rs. 499.00 Rs. 499.00
    Rs. 0.71 g
  • No Added Sugar Muesli 700g

    No Added Sugar Muesli 700g

    The only muesli in the market with NO sugar. Period.
    Rs. 499.00
    Rs. 499.00 Rs. 499.00
    Rs. 0.71 g
  • Dark Chocolate Oats 1kg

    Dark Chocolate Oats 1kg

    Goodness of Oats + Greatness of Dark Chocolate = The Best Mornings.
    Rs. 522.00
    Rs. 549.00 Rs. 522.00
    Rs. 0.52 g
    Sale
  • Dark Chocolate & Cranberry Muesli 700g

    Dark Chocolate & Cranberry Muesli 700g

    Some things are better when it's dark, just like this muesli.
    Rs. 499.00
    Rs. 499.00 Rs. 499.00
    Rs. 0.71 g
  • Variety Pack 20g Protein Bar Box (Pack of 5)

    Variety Pack 20g Protein Bar Box (Pack of 5)

    A little nutty. A little fudgy. A whole lotta protein. 
    Rs. 664.00
    Rs. 699.00 Rs. 664.00
    Rs. 1.90 g
    Sale

Simple Ideology.
Bold Flavours.

Influenced by Yoga. Made by Experts.
Did you know maida is also called 'white poison'?
Your protein needs depend on your lifestyle.
Did you know there are two types of sugars?
India’s Best-Selling Dark Chocolate Muesli, for a reason.
  • 20g Protein Oats Choco Almond 850g

    20g Protein Oats Choco Almond 850g

    We made sure your mornings get the right amount of love and protein. 
    Rs. 664.00
    Rs. 699.00 Rs. 664.00
    Rs. 0.78 g
    Sale
  • Creamy Dark Chocolate Peanut Butter with Probiotics 400g

    Creamy Dark Chocolate Peanut Butter with Probiotics 400g

    Your Monday Morning Motivation.
    Rs. 279.00
    Rs. 294.00 Rs. 279.00
    Rs. 0.70 g
    Sale
  • No Maida Choco Cereal, 345g

    No Maida Choco Cereal, 345g

    A Choco Cereal with 7 whole grains and no Maida.
    Rs. 247.00
    Rs. 260.00 Rs. 247.00
    Sold out
  • Protein Muesli Choco Almond 350g

    Protein Muesli Choco Almond 350g

    When we say 21g protein, we mean it.
    Rs. 375.00
    Rs. 395.00 Rs. 375.00
    Rs. 1.07 g
    Sale
  • Chocolate Brownie 20g Protein Bar (Pack of 5)

    Chocolate Brownie 20g Protein Bar (Pack of 5)

    Can't go wrong with this classic flavour.
    Rs. 712.00
    Rs. 839.00 Rs. 712.00
    Rs. 1.70 g
    Sold out
  • Blueberry Pie Breakfast Bar (Pack of 6) x 2 Boxes

    Blueberry Pie Breakfast Bar (Pack of 6) x 2 Boxes

    I don’t like blueberry pie, said no one ever!
    Rs. 580.00
    Rs. 718.00 Rs. 580.00
    Rs. 0.97 g
    Sold out
  • Oats, Dates, Saffron + Millet Mix (250g)

    Oats, Dates, Saffron + Millet Mix (250g)

    Ancient whole grains mixed with a whole lotta love, especially for your li’l one.
    Rs. 249.00
    Rs. 299.00 Rs. 249.00
    Rs. 1.00 g
    Sale
  • Dates Powder (300g)

    Dates Powder (300g)

    A little something sweet for those play dates.
    Rs. 549.00
    Rs. 599.00 Rs. 549.00
    Rs. 1.83 g
    Sale

Let’s make something healthier together

Stuffed Baked Apple
5
View recipe
Peanut Butter Banana Popsicle
5
View recipe
Butter Apple Sandwich
5
View recipe
Granola Fruit Tarts
5
View recipe
Nut Butter Chickpeas
5
View recipe
  • Blueberry Pie Breakfast Bar (Pack of 6)

    Blueberry Pie Breakfast Bar (Pack of 6)

    I don’t like blueberry pie, said no one ever!
    Rs. 290.00
    Rs. 359.00 Rs. 290.00
    Rs. 0.97 g
    Sold out
  • Creamy 100% Unsweetened Peanut Butter 400g

    Creamy 100% Unsweetened Peanut Butter 400g

    0% sugar. 0% Palm Oil. 100% Nutty. 100% Probiotic.
    Rs. 256.00
    Rs. 269.00 Rs. 256.00
    Rs. 0.64 g
    Sale
  • Dark Chocolate & Cranberry Muesli 400g

    Dark Chocolate & Cranberry Muesli 400g

    Some things are better when it's dark, just like this muesli.
    Rs. 371.00
    Rs. 390.00 Rs. 371.00
    Rs. 0.93 g
    Sale
  • Sprouted Ragi Mix (250g)

    Sprouted Ragi Mix (250g)

    Where there’s a will, there is a way. Where there’s ragi, it’s healthy all the way.
    Rs. 249.00
    Rs. 299.00 Rs. 249.00
    Rs. 1.00 g
    Sale
  • 20g Protein Oats Choco Almond 350g

    20g Protein Oats Choco Almond 350g

    We made sure your mornings get the right amount of love and protein. 
    Rs. 332.00
    Rs. 349.00 Rs. 332.00
    Rs. 0.95 g
    Sale
  • Hazelnut 20g Protein Bar (Pack of 5)

    Hazelnut 20g Protein Bar (Pack of 5)

    Because you gotta keep your macros sorted.
    Rs. 712.00
    Rs. 839.00 Rs. 712.00
    Rs. 1.70 g
    Sold out
  • Dark Chocolate Oats 400g

    Dark Chocolate Oats 400g

    Goodness of Oats + Greatness of Dark Chocolate = The Best Mornings.
    Rs. 237.00
    Rs. 249.00 Rs. 237.00
    Rs. 0.59 g
    Sale
  • Saffron & Oats Mix (250g)

    Saffron & Oats Mix (250g)

    Made by a mum for her li’l one. ‘Oat’ to be good for your li’l one too.
    Rs. 199.00
    Rs. 249.00 Rs. 199.00
    Rs. 0.80 g
    Sale
  • Dark Choco Chip 10g Protein Bar Box (Pack of 6)

    Dark Choco Chip 10g Protein Bar Box (Pack of 6)

    Dark chocolate lovers, this one’s for you!
    Rs. 449.00
    Rs. 449.00 Rs. 449.00
    Rs. 1.50 g
    Sold out
  • Creamy Dark Chocolate Peanut Butter with Probiotics 1kg

    Creamy Dark Chocolate Peanut Butter with Probiotics 1kg

    Your Monday Morning Motivation.
    Rs. 560.00
    Rs. 589.00 Rs. 560.00
    Rs. 0.56 g
    Sale
  • Sprouted Ragi Mix Strawberry (200g)

    Sprouted Ragi Mix Strawberry (200g)

    It’s berry healthy. But you know that already!
    Rs. 299.00
    Rs. 349.00 Rs. 299.00
    Rs. 1.50 g
    Sale
  • Almond Fudge 20g Protein Bar (Pack of 5)

    Almond Fudge 20g Protein Bar (Pack of 5)

    A little nutty. A little fudgy. A whole lotta protein. 
    Rs. 712.00
    Rs. 839.00 Rs. 712.00
    Rs. 1.70 g
    Sold out
  • Fruits Nuts & Seeds Muesli 400g

    Fruits Nuts & Seeds Muesli 400g

    Just a lotta fruits, nuts, seeds, and whole grains. Wholesome innit?
    Rs. 371.00
    Rs. 390.00 Rs. 371.00
    Rs. 0.93 g
    Sale
  • Chocolate Chunk Nut Energy Bars (Pack of 10)

    Chocolate Chunk Nut Energy Bars (Pack of 10)

    Rich. Robust. Chocolatey. Chunky. Now, that’s an energy bar!
    Rs. 399.00
    Rs. 499.00 Rs. 399.00
    Rs. 1.05 g
    Sale
  • Mocha Brownie 10g Protein Bar Box (Pack of 6)

    Mocha Brownie 10g Protein Bar Box (Pack of 6)

    When you love eating healthy, but also love brownies.
    Rs. 449.00
    Rs. 449.00 Rs. 449.00
    Rs. 1.07 g
    Sold out
  • Blueberry Blast 10g Protein Bar Box (Pack of 6)

    Blueberry Blast 10g Protein Bar Box (Pack of 6)

    You'd be ‘berry’ surprised by how good this bar is.
    Rs. 449.00
    Rs. 449.00 Rs. 449.00
    Rs. 1.50 g
    Sold out
  • Yofills, 200g

    Yofills, 200g

    A Choco Cereal with 7 whole grains and no Maida? This changes EVERYTHING!
    Rs. 247.00
    Rs. 260.00 Rs. 247.00
    Rs. 1.24 g
    Sold out
  • Double Chocolate 20g Protein Bar (Pack of 5)

    Double Chocolate 20g Protein Bar (Pack of 5)

    Double the chocolate. Double the protein.
    Rs. 712.00
    Rs. 839.00 Rs. 712.00
    Rs. 1.70 g
    Sold out
  • Sprouted Ragi Mix Mango (200g)

    Sprouted Ragi Mix Mango (200g)

    The king of fruits met a humble grain. Together, they created this masterpiece.
    Rs. 299.00
    Rs. 349.00 Rs. 299.00
    Rs. 1.50 g
    Sale
  • Whole Quinoa 1.5kg

    Whole Quinoa 1.5kg

    Incredibly wholesome. Wonderfully (whole) grainy Quinoa.
    Rs. 712.00
    Rs. 749.00 Rs. 712.00
    Rs. 0.47 g
    Sold out
  • No Maida Choco Cereal, 850g

    No Maida Choco Cereal, 850g

    A Choco Cereal with 7 whole grains and no Maida.
    Rs. 522.00
    Rs. 549.00 Rs. 522.00
    Rs. 0.61 g
    Sale
  • Instant Oats 1Kg

    Instant Oats 1Kg

    Instant satisfaction. Delayed hunger.
    Rs. 284.00
    Rs. 299.00 Rs. 284.00
    Rs. 0.28 g
    Sale
  • No Added Sugar Muesli 400g

    No Added Sugar Muesli 400g

    The only muesli in the market with NO sugar. Period.
    Rs. 371.00
    Rs. 390.00 Rs. 371.00
    Rs. 0.93 g
    Sale
  • Chia Seeds 250g

    Chia Seeds 250g

    Sprinkle them here, add them there. These nutrient-packed seeds are beyond compare.
    Rs. 284.00
    Rs. 299.00 Rs. 284.00
    Rs. 1.14 g
    Sale
  • Sunflower Seeds 250g

    Sunflower Seeds 250g

    Sun-kissed, crunchy, the right kind of munchies.
    Rs. 166.00
    Rs. 175.00 Rs. 166.00
    Rs. 0.66 g
    Sale
  • Pumpkin Seeds 250g

    Pumpkin Seeds 250g

    Good for snacking. Great for immunity boosting.
    Rs. 261.00
    Rs. 275.00 Rs. 261.00
    Rs. 1.04 g
    Sale
  • Dry Fruits Powder (with Saffron), 100g

    Dry Fruits Powder (with Saffron), 100g

    Wholesome nuttiness, for your li’l nut.
    Rs. 449.00
    Rs. 499.00 Rs. 449.00
    Rs. 4.49 g
    Sold out
  • Mango & Banana Oatmeal 1kg

    Mango & Banana Oatmeal 1kg

    We took an oat(h) to make your days fruitier. And boy did we deliver!
    Rs. 617.00
    Rs. 649.00 Rs. 617.00
    Rs. 0.62 g
    Sale
  • Whole Cashews 500g

    Whole Cashews 500g

    Whole cashews, for wholesome snacking.
    Rs. 570.00
    Rs. 600.00 Rs. 570.00
    Rs. 1.14 g
    Sale
  • Afghani Black Raisins 500g

    Afghani Black Raisins 500g

    So good, you’ll be raisin’ the roof!
    Rs. 428.00
    Rs. 450.00 Rs. 428.00
    Rs. 0.86 g
    Sale
  • California Almonds 500g

    California Almonds 500g

    So good, you’ll go nuts.
    Rs. 546.00
    Rs. 575.00 Rs. 546.00
    Rs. 1.09 g
    Sale
  • Instant Oats 450g

    Instant Oats 450g

    Instant satisfaction. Delayed hunger.
    Rs. 142.00
    Rs. 149.00 Rs. 142.00
    Rs. 0.32 g
    Sold out
  • Steel Cut Oats 1.5kg

    Steel Cut Oats 1.5kg

    Oats in their most natural form. It can’t get healthier than this.
    Rs. 617.00
    Rs. 649.00 Rs. 617.00
    Rs. 0.41 g
    Sale
  • Desi Masala Oats 400g

    Desi Masala Oats 400g

    Caution: It’s the hottest oats in the country. Literally!
    Rs. 237.00
    Rs. 249.00 Rs. 237.00
    Rs. 0.59 g
    Sale